<html><head><meta http-equiv="content-type" content="text/html; charset=utf-8"></head><body dir="auto"><div dir="ltr"><meta http-equiv="content-type" content="text/html; charset=utf-8"><div>Courtesy of the <i>Denver Post </i>at:</div><div><br></div><div><a href="https://www.denverpost.com/2021/02/09/colorado-cannabis-2020-record-sales-year-2-billion/">https://www.denverpost.com/2021/02/09/colorado-cannabis-2020-record-sales-year-2-billion/</a></div><div><br></div><div>—————————————————</div><div><br></div><div><h1 class="entry-title" style="-webkit-text-size-adjust: auto; margin: 0px 0px 0.26667em; padding: 0px; border: 0px; font-family: "Droid Serif", Helvetica, sans-serif; font-size: 2rem; font-stretch: normal; line-height: 1.15; vertical-align: baseline; box-sizing: inherit; display: inline-block; letter-spacing: -0.03em; width: 1004px; clear: both;"><span class="dfm-title" style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-caps: inherit; font-weight: inherit; font-stretch: inherit; line-height: inherit; vertical-align: baseline; box-sizing: inherit;">Colorado marijuana sales hit $2.2 billion in </span></h1></div><div><h1 class="entry-title" style="-webkit-text-size-adjust: auto; margin: 0px 0px 0.26667em; padding: 0px; border: 0px; font-family: "Droid Serif", Helvetica, sans-serif; font-size: 2rem; font-stretch: normal; line-height: 1.15; vertical-align: baseline; box-sizing: inherit; display: inline-block; letter-spacing: -0.03em; width: 1004px; clear: both;"><span class="dfm-title" style="margin: 0px; padding: 0px; border: 0px; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-caps: inherit; font-weight: inherit; font-stretch: inherit; line-height: inherit; vertical-align: baseline; box-sizing: inherit;">highest-selling year yet</span></h1><span style="font-size: 16px; -webkit-text-size-adjust: auto; font-family: Helvetica, sans-serif; background-color: rgb(255, 255, 255);"></span><h2 class="subheadline" style="-webkit-text-size-adjust: auto; box-sizing: inherit; margin: 0px; padding: 0px; border: 0px; font-family: "Droid Serif", Helvetica, sans-serif; font-size: 1.4375em; font-weight: 500; font-stretch: normal; line-height: 1.3; vertical-align: baseline; color: rgb(56, 50, 42); letter-spacing: -0.023em;">Cannabis sales approaching the $10 billion mark in seven years </h2><h2 class="subheadline" style="-webkit-text-size-adjust: auto; box-sizing: inherit; margin: 0px; padding: 0px; border: 0px; font-family: "Droid Serif", Helvetica, sans-serif; font-size: 1.4375em; font-weight: 500; font-stretch: normal; line-height: 1.3; vertical-align: baseline; color: rgb(56, 50, 42); letter-spacing: -0.023em;">since recreational weed was legalized</h2></div><div><br></div><div><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Amid a global pandemic that disrupted many facets of commerce, Colorado’s marijuana industry experienced its most lucrative year on record with $2.2 billion in sales in 2020.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">According to figures released Tuesday by the state Department of Revenue, dispensaries sold $186,343,208 in cannabis products in December, up 6.4% compared to </span><span style="font-size: 14pt; font-family: Arial, sans-serif;"><a href="https://www.denverpost.com/2021/01/13/november-marijuana-sales/"><span style="color: blue; letter-spacing: -0.1pt; border: 1pt none windowtext; padding: 0in; text-decoration: none;">the previous month</span></a><span style="letter-spacing: -0.1pt;">. That brought the sales total for 2020 to $2,191,091,679.<o:p></o:p></span></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">The state collected nearly $32.4 million in taxes and fees in December, pushing the annual tax total to $387.4 million in 2020. And January proved to be an even bigger month for tax and fee collections as the state hauled in almost $35 million, according to the data released Tuesday.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">The </span><span style="font-size: 14pt; font-family: Arial, sans-serif;"><a href="https://www.denverpost.com/2018/12/29/colorado-marijuana-tax-money-explained/"><span style="color: blue; letter-spacing: -0.1pt; border: 1pt none windowtext; padding: 0in; text-decoration: none;">tax money funds all sorts of projects in Colorado</span></a><span style="letter-spacing: -0.1pt;">, including school infrastructure and public health research.<o:p></o:p></span></span></p><p class="MsoNormal" style="margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">December’s sales helped bolster an already record-setting year. Last July, cannabis had its biggest month ever with </span><span style="font-size: 14pt; font-family: Arial, sans-serif;"><a href="https://www.denverpost.com/2020/09/15/marijuana-sales-record-200-million/"><span style="color: blue; letter-spacing: -0.1pt; border: 1pt none windowtext; padding: 0in; text-decoration: none;">more than $226 million in sales</span></a><span style="letter-spacing: -0.1pt;">, and in November, </span><a href="https://www.denverpost.com/2021/01/13/november-marijuana-sales/"><span style="color: blue; letter-spacing: -0.1pt; border: 1pt none windowtext; padding: 0in; text-decoration: none;">the industry surpassed $2 billion in annual sales for the first time</span></a><span style="letter-spacing: -0.1pt;">.<o:p></o:p></span></span></p><p class="MsoNormal" style="margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Annual sales in 2020 increased 25% compared to 2019, when dispensaries sold $1.75 billion — </span><span style="font-size: 14pt; font-family: Arial, sans-serif;"><a href="https://www.denverpost.com/2020/02/18/colorado-marijuana-sales-2019/"><span style="color: blue; letter-spacing: -0.1pt; border: 1pt none windowtext; padding: 0in; text-decoration: none;">a record at the time</span></a><span style="letter-spacing: -0.1pt;">. Cannabis sales have now reached a total of just under $10 billion — $9,978,794,073 — in the seven years since recreational legalization.<o:p></o:p></span></span></p><p class="MsoNormal" style="margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Analysts have told The Denver Post is this not in spite of the COVID-19 pandemic, </span><span style="font-size: 14pt; font-family: Arial, sans-serif;"><a href="https://www.denverpost.com/2020/12/29/colorado-marijuana-trends-2021/"><span style="color: blue; letter-spacing: -0.1pt; border: 1pt none windowtext; padding: 0in; text-decoration: none;">but because of it</span></a><span style="letter-spacing: -0.1pt;">. Dispensaries were deemed essential businesses in March and allowed to remain open, while restaurants, bars and gyms were forced to close due to a statewide stay-at-home order.<o:p></o:p></span></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">“It’s good that in this really challenging year at least some of our industries are doing well,” Gov. Jared Polis said last week in an interview with The Post. “It also shows that Colorado’s marijuana industry continues to lead the nation in excellence and innovation with additional measures like delivery.”<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Wanda James, who co-owns Simply Pure dispensary in Denver, said people turned to marijuana for relaxation during an especially stressful year during which so few entertainment and social outlets were available because of the pandemic.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">“What a grand thing to have happened,” James said. “I’m glad in a state like Colorado people could legally choose a plant to help them with their anxieties or boredom or creative blocks. I’m glad they had a choice besides alcohol.” <o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Simply Pure also benefited because it is a Black-owned business, James said. After Minneapolis police killed George Floyd and police protests erupted across the country, the dispensary saw its sales increase by more than 50% for the year.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">“The uptick in people that were looking to support a Black-owned business after the George Floyd murder was by far the driving force that pushed Simply Pure over the other dispensaries,” she said.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif;"><a href="https://www.denverpost.com/2020/03/19/online-cannabis-sales-colorado-social-distancing/"><span style="color: blue; letter-spacing: -0.1pt; border: 1pt none windowtext; padding: 0in; text-decoration: none;">Pivoting to online ordering and curbside delivery</span></a><span style="letter-spacing: -0.1pt;"> also helped dispensaries sustain during the spring, but the ways in which the pandemic changed how consumers shop is what helped it thrive. Cooper Ashley, data analyst for Headset, which tracks consumer trends, said weed enthusiasts shopped less frequently, but purchased more every time they were at the store.<o:p></o:p></span></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">In Colorado, customers spent an average of $58.55 each time they hit the dispensary in 2020, up 19.6% compared to 2019, according to Headset. Conversely, the number of cannabis purchases increased just 3.7% from 2019, the company reported. People got used to stocking up in the spring and maintained that habit, Ashley said.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">“It’s something we’ve all experienced in the last year, being encouraged to stay home and not go out for excessive trips,” he said. “As long as there is some form of government or cultural encouragement to limit time out in the world, I expect we’ll see that trend continue.”<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Marijuana flower was by far the most popular product among Coloradans in 2020, according to Headset, accounting for 48.2% of all purchases. The next most popular products were vaporizer pens at 16.2% market share.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Those two categories dominated during the pandemic despite the fact COVID-19 primarily affects the lungs.<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">“My guess is that customers typically see flower as one of the most cost-effective ways to purchase cannabis,” he said. “That goes right along with the trend of basket sizes and stocking up. We’ve seen a lot more purchases of seven grams, 14 grams and 28 grams (of flower). It’s more bang for your buck.”<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in 0in 12pt; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">James said her dispensary sold more flower than in previous years, “which means to me people weren’t concerned about being at home and smelling like cannabis.”<o:p></o:p></span></p><p class="MsoNormal" style="margin: 0in; font-size: 11pt; font-family: Calibri, sans-serif; -webkit-text-size-adjust: auto; vertical-align: baseline;"><span style="font-size: 14pt; font-family: Arial, sans-serif; letter-spacing: -0.1pt;">Legal marijuana markets nationwide outpaced analysts’ expectations in 2020, and voters in five states legalized the plant for medicinal and recreational use in November’s election. Whether Colorado’s industry can continue to shatter records remains to be seen, but new amenities such as <a href="https://gazette.com/colorado_politics/marijuana-delivery-to-begin-in-aurora-in-2021-as-city-council-passes-final-vote/article_7e853e0c-b7ad-56f2-9e21-79c09dbd630c.html" target="_blank"><span style="color: blue; border: 1pt none windowtext; padding: 0in; text-decoration: none;">weed delivery</span></a> and <a href="https://www.denverpost.com/2020/12/07/denver-marijuana-delivery-hospitality-social-equity/"><span style="color: blue; border: 1pt none windowtext; padding: 0in; text-decoration: none;">cannabis-friendly bars</span></a> have experts bullish on its potential.<o:p></o:p></span></p></div><div><br></div>—————————————————<div><br></div><div><b><u>LEGALIZE IT! REGULATE IT! TAX IT!</u></b><br></div><div><img src="cid:5CCB0FE7-D7FA-44E0-944F-817A199A5DFE"></div><div><span style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);"><br></span><div dir="ltr"><div><span style="background-color: rgba(255, 255, 255, 0);">Seeya 'round town, Moscow, because . . .</span></div><div><span style="background-color: rgba(255, 255, 255, 0);"><br></span></div><div><span style="background-color: rgba(255, 255, 255, 0);">"Moscow Cares" (the most fun you can have with your pants on)</span></div><div><a href="http://www.moscowcares.com/">http://www.moscowcares.com/</a></div><div><br></div><div><div><span style="background-color: rgba(255, 255, 255, 0);">Tom Hansen</span></div><div><span style="background-color: rgba(255, 255, 255, 0);">Moscow, Idaho</span></div></div><div><span style="background-color: rgba(255, 255, 255, 0);"><br></span></div><div>“A stranger is just a friend you haven’t met.”</div><div>- Roy E. Stolworthy</div><div></div></div></div></div></body></html>