[Vision2020] Cambridge Analytical Facebook Data: Psychological Profiling to Politically Manipulate Voters

Scott Dredge scooterd408 at hotmail.com
Wed Mar 21 23:28:02 PDT 2018


"What quantitative data do you have to support your doubtful position about social media propaganda influence over the Trump win in Pennsylvania, Wisconsin and Michigan?"
Why is the burden of proof on me to provide convincing evidence that something didn't happen?  I'd actually be quite impressed if Cambridge Analytica actually pulled off with precision accuracy the flipping of Hillary 77,744 voters in three targeted states.   That's brilliance and much more difficult to pull off than the tactic that conservatives always complain about when democrats win (illegals voting, votes from dead people, liberals voting more than once, etc.)


On Wednesday, March 21, 2018, 9:23:25 PM PDT, Ted Moffett <starbliss at gmail.com> wrote:


Vision2020 Post: Ted Moffett
***** Original material contained herein is Copyright 2000 through life plus 70 years, Ted Moffett.  Do not copy, forward, excerpt, or reproduce outside the Vision2020.Moscow.com<http://vision2020.moscow.com/> forum without the express written permission of the author.*****
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The 2016 presidential election electoral college win for Trump was decided by 77, 744 votes in three key swing states, though I have seen other estimates that vary from this number, that still are under 100,000 votes:
http://www.weeklystandard.com/the-election-came-down-to-77744-votes-in-pennsylvania-wisconsin-and-michigan-updated/article/2005323

H. Clinton's nearly 3 million popular vote lead over Trump is not relevant regarding whether or not Cambridge Analytica's input to the Trump campaign influenced the small vote margins in these three key states.  Of course a propaganda model to win the electoral college would target voters in key electoral college swing states, and not focus on states like California, which had a too large vote margin for H. Clinton to overcome.  The same can be said about Russian social media influence over the election of Trump.

Cambridge Analytica could have influenced the election by targeting psychographic profiles derived from Facebook data that was obtained "legally,' though given Facebook's profit driven exploitation of personal data voluntarily handed over by users, it is difficult to know what "legal" exactly means.

Ironically, as I sit laughing my head off, I just pasted the following quote from Facebook:
https://www.facebook.com/newshour/posts/10156332321863675
“Fundamentally, Facebook is a surveillance machine. They get as much data as they can, and they promise advertisers that they're able to manipulate us…” -Tim Wu, Columbia Law School

Facebook has publicly admitted that they were "deceived," which sheds serious doubt on the quote you offered that "Cambridge probably didn't use illicit Facebook data..."  If they deceived Facebook, what do you call the data thus obtained by deceit?

http://www.dw.com/en/facebooks-mark-zuckerberg-admits-mistakes-in-cambridge-analytica-scandal/a-43059502

"We should not have trusted Cambridge Analytica's certification, and we are not going to make that mistake again," Zuckerberg said.

In a statement cited by US media late on Tuesday, the social media network said: "The entire company is outraged that we were deceived," in a reference to the UK-based political research firm at the center of the scandal.

Maybe Cambridge Analytica's methods are doubtful, but just as with the Russian cyber social media influence, it is difficult to quantify whether a mere 77,744 votes could or not have been influenced by these propaganda methods.
What quantitative data do you have to support your doubtful position about social media propaganda influence over the Trump win in Pennsylvania, Wisconsin and Michigan?

On Wed, Mar 21, 2018 at 1:57 PM, Scott Dredge <scooterd408 at hotmail.com<mailto:scooterd408 at hotmail.com>> wrote:

It's doubtful to me that this had any significant effect on the election.  Hillary received nearly 3 million more votes than Trump.

From the article:
"Cambridge probably didn’t use illicit Facebook data to help Trump"
And,

"While Cambridge got a lot of press coverage—both before the 2016 election and after it—post-election reporting has cast doubt on the effectiveness of Cambridge Analytica's methods."



On Tuesday, March 20, 2018, 9:48:20 PM PDT, Ted Moffett <starbliss at gmail.com<mailto:starbliss at gmail.com>> wrote:


Vision2020 Post: Ted Moffett
***** Original material contained herein is Copyright 2000 through life plus 70 years, Ted Moffett.  Do not copy, forward, excerpt, or reproduce outside the Vision2020.Moscow.com<http://vision2020.moscow.com/> forum without the express written permission of the author.*****
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Why would anyone be surprised at this revelation currently in the news?  That the Internet has become a tool of manipulation of the psychology of the public for numerous agendas, both political and commercial, is more than obvious.  The fact that millions of people are voluntarily exposing intimate details of their personal lives, especially on Facebook, to vast data mining for the purposes of deep "psychographic" profiling, is naïve beyond belief.

Read in this article that conservative hedge fund billionaire Robert Mercer, who was connected to Steve Bannon and Brietbart, was also linked to funding Cambridge Analytical, which may have assisted in advertising propaganda to elect Trump:

Facebook's Cambridge Analytical Scandal Explained

Trump Operatives Got Private Data from 50 Million Facebook Users

https://arstechnica.com/tech- policy/2018/03/facebooks- cambridge-analytica-scandal- explained/<https://arstechnica.com/tech-policy/2018/03/facebooks-cambridge-analytica-scandal-explained/>
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